The Series 01 cars have been the backbone of AMC since they were introduced in 1958. They came out as a price leader value car, but ended life as a compact luxury model. There were many changes between bare bones bargain and jet-set luxury, there were even forays into performance car territory on several notable occasions (1966 Rogue 343, 1969 SC/Rambler, 1971 SC/360, 1977-78 AMX).
Without the Series 01 cars, AMC would never have survived as long as it did. They were AMCs heart and soul throughout their production span.
Continue to explore Series 01 models by clicking on the model name and year range below.
1958-1960 Rambler American |
1959 American Super Two Door Sedan |
| Body & Trim Style | 1958 | 1959 | 1960 |
|---|---|---|---|
| 4 door sedan, Deluxe |
-
|
-
|
22,593
|
| 4 door sedan, Super |
-
|
-
|
21,108
|
| 4 door sedan, Custom |
-
|
-
|
3,272
|
| 2 door sedan, Deluxe |
15,765
|
29,954
|
23,960
|
| 2 door sedan, Super |
14,691
|
28,449
|
17,233 |
| 2 door sedan, Custom |
-
|
-
|
2,994 |
| 2 door station wagon, Deluxe |
-
|
15,256
|
12,290
|
| 2 door station wagon, Super |
-
|
17,383
|
15,093 |
| 2 door station wagon, Custom |
-
|
-
|
1,430
|
|
2 door panel delivery, steel
|
-
|
3
|
-
|
| 2 door panel delivery, glass |
-
|
3
|
-
|
|
2 door business sedan
|
184
|
443
|
630
|
|
Total
|
30,640
|
91,491
|
120,603
|
| Code w/Body Style and Trim | 1958 | 1959 | 1960 |
|---|---|---|---|
| 02 = 2 door business sedan | X | X | X |
| 04 = 2 door station wagon, Deluxe | X | X | |
| 04-1 = 2 door station wagon, Super | X | X | |
| 04-2 = 2 door station wagon, Custom | X | ||
| 05 = 4 door sedan, Deluxe | X | ||
| 05-1 = 4 door sedan, Super | X | ||
| 05-2 = 4 door sedan, Custom | X | ||
| 06 = 2 door sedan, Deluxe | X | X | X |
| 06-1 = 2 door sedan, Super |
X
|
X
|
X
|
| 06-2 = 2 door sedan, Custom | X | ||
| 04-7 = 2 door glass panel delivery wagon |
X
|
||
| 04-8 = 2 door steel panel delivery wagon |
X
|
| Paint Code | Color | Years |
|---|---|---|
| 1 | Classic Black | 1958 |
| 2 |
Kimberly Blue Medium |
1958 |
| 3 |
Saranac Green Medium | 1958 |
| 4 | Alamo Beige Light | 1958-60 |
| 5 | Autumn Yellow | 1958-60 |
| 6 | Georgian Rose | 1958 |
| 7 | Mariner Turquoise | 1958 |
|
8
|
Chatsworth Green |
1959-60 |
|
9
|
Pine Ridge Green Metallic |
1959 |
|
10
|
Placid Blue |
1959-60 |
|
11
|
Nocturne Blue Metallic |
1959 |
|
12
|
Alladin Gray Metallic |
1959 |
|
13
|
Oriental Red |
1959-60 |
|
14
|
Carmel Copper Metallic |
1959 |
|
15
|
Aqua Mist Metallic |
1959-60 |
|
16
|
Cotillion Mauve |
1959 |
|
17
|
Hibiscus Rose |
1959 |
|
18
|
Westchester Green |
1960 |
|
19
|
Sovereign Blue |
1960 |
|
20
|
Dartmouth Gray |
1960 |
|
21
|
Harvard Gray |
1960 |
|
23
|
Echo Green |
1960 |
|
24
|
Auburn Red |
1960 |
|
25
|
Festival Rose |
1960 |
| 72 | Frost White | 1958-60 |
| 90 | Mardi Gras Red | 1958 |
| 94 | Cinnamon Bronze Medium | 1958, 1960 |
| 95 | Gotham Gray Medium | 1958 |
| 97 | Brentwood Green Light | 1958 |
| 98 | Lakeshore Blue Light | 1958 |
| 99 | Frontenac Gray Light | 1958-60 |
|
The "new" 1958 Rambler American was a little dated looking when it was introduced. It didn't quite look old fashioned, but it only had a couple of years in it. AMC officials knew this -- if it sold well they would have to revamp the car soon after. There was to little time between the planned new models for 1963 and 1958 to build another new car, and the development cost would be to much. This meant that the American, in order to keep the sales momentum built from 1958-1960, would have to be restyled. There wasn't much money to restyle with -- most of the old car would have to be retained. Ed Anderson, Chief of Styling, was given the job of making the American look new, but at the same time retaining all of the mechanical parts and inner body panels. It was to be a reskinning with only minor changes to inner panels. Anderson worked a miracle! He came up with a car that retained the same glass, mechanicals, and inner panels, yet looked like an entirely different car. All outer panels were changed except the side window frames. This retention was hardly noticeable due to the new squared off roof panel. The only inner panel that was significantly changed was the firewall. This was necessary to improve the heater and get rid of the old fashioned floor mounted brake master cylinder. The inner fender panels, with their intruding hump in the center, were virtually unchanged since the 100" wheelbase car was introduced in 1950. The humps were originally required for the upper shock absorber mount, something that was redesigned as far back as 1954. They serve no other purpose -- the outer fender well panel was changed around 1954, eliminating the hump. The interior of the 1961-63 American also received some attention. The dash panel was redesigned and carried the same instrument cluster as the big cars. This gave it a much more modern look and saved on cost as well. The rest of the interior was pretty much carried over from the 1960 model, but the new dash makes it hardly noticeable. Mechanically (engine, transmission, suspension, rear axle, etc.), the 1961-63 models are identical to the 1958-1960 American. The lone exceptions are the instruments (sending units and operation are the same), brake master cylinder, and heating and air conditioning systems. This makes finding parts relatively easy.
he American line-up was increased to five body styles in 1961-63 in three basic trim levels. A sixth body style, a two door hardtop, was added in 1963. The trim designations changed every year during this transition period for AMC. Some models have more than three trim levels, some less. Levels are listed from lowest to highest. Body styles and trim levels can be determined from the model number on the Unit Body Identification Plate. The body styles and trim levels are:
* Custom 400 models all had bucket seats and consoles. Console mounted shifters (manual or automatic transmission) were optional. * 440H models were similar to the 1962 Custom 400 described above. They had unique large armrests in the back seat and used the convertible bottom seat cushion with a unique back cushion, making it a four passenger vehicle. Normal seating for the 1958-63 American was considered three passengers in the front seat and two in the narrower back seat.
The following engines were available:
There is a machined pad on the left (driver's) side of the engine near the front and just below the block/head division. This pad contains the Engine Day Build Code.
Beginning in late 1959 the six character Engine Day Build Code was adopted. The first digit indicates the calendar year the engine was built. 1959=1, 60=2, 61=3, etc. Numbers repeated, but no zero was used (1967=9, 1968=1; due to a change in the numbering system, 1980 and later uses the last digit of the year (1980=0, 1981=1 etc.). The next two numbers will be the month the engine was made in. A letter code will tell engine size and compression. A is 195.6 L-head w/1bbl, C is 195.6 cast iron OHV w/1bbl (there was an aluminum version of the 195.6 OHV, but it wasn't available in the American -- only 1 bbl versions used). It is possible that the engine has been replaced with a newer or older engine. 195.6 cid six cylinder engines made between 1956 and 1965 are direct bolt-in swaps and are externally identical, though water pump design varies slightly on the 56-57 OHV engines.
Note: Engine dates are calendar dates and not model year dates. Since model year production actually starts in the previous calendar year, it is possible to have, for example, an engine coded 1958 in a 1959 vehicle and be correct but an engine coded 1960 would not be correct for the same car since no 1960 models were manufactured in calendar year 1958.
The following Borg Warner transmissions were used in 1961-63 Rambler Americans. There is no marking anywhere on the car that will determine transmission type.
Columns with no number indicate that the body and trim style were not offered for that year.
| Body & Trim Style | 1961 | 1962 | 1963 |
|---|---|---|---|
| 2 door sedan, Deluxe Business (63 220 Bus.) | 355 | 283 | 162 |
| 2 door sedan, Deluxe (63 330) | 28,555 | 29,665 | 27,780 |
| 2 door sedan, Super (62 Custom, 63 330) | 14,349 | 12,710 | 9,572 |
| 2 door sedan, Custom (62 400, 63 440) | 4,883 | 4,840 | 1,486 |
| 2 door convertible, Custom (62 400, 63 440) | 10,855 | 13,497 | 4,750 |
| 2 door convertible, Custom 400 (bucket seats) | 2,063 | ||
| 2 door station wagon, Deluxe (63 220) | 5,666 | 4,434 | 3,312 |
| 2 door station wagon, Super (62 Custom, 63 330) | 5,749 | 4,398 | 3,204 |
| 2 door station wagon, Custom | 1,417 | - | - |
| 4 door sedan, Deluxe (63 220) | 17,811 | 17,758 | 14,419 |
| 4 door sedan, Super (62 Custom, 63 330) | 15,741 | 13,884 | 9,666 |
| 4 door sedan, Custom (62 400, 63 440) | 5,920 | 5,773 | 2,937 |
| 4 door sedan, Custom 400 (bucket seats) | 1,629 | ||
| 4 door station wagon, Deluxe (63 220) | 7,260 | 6,304 | 4,436 |
| 4 door station wagon, Super (62 Custom, 63 330) | 10,071 | 8,998 | 6,848 |
| 4 door station wagon, Custom (62 400, 63 440) | 3,679 | 3,134 | 1,874 |
| 2 door 440 hardtop | - | - | 5,101 |
| 2 door 440H hardtop | - | - | 9,749 |
| Total | 136,003 | 125,678 | 105,296 |
The existence of serial number sequences indicates that AMC produced Rambler Americans along with Classics in Canada for the 1961 - 1963 model years. There was a strong market in Canada for compact cars, so local production, based on exports of raw material from the U.S., made sense. However, AMC published only total production figures of 4.168 , 17.343 and 27.411 units for 1961, 1962 and 1963 respectively, with no breakouts by car line. An approximation of American production at Brampton would be 1.389 units for 1961, 5.817 units for 1962, 5.344 units for 1963.
1961 - October 5, 1960 (Custom 400 late April 1961 -- only produced three months) 1962 - October 6, 1961 1930 - October 5, 1962
Before January 1966, all cars had a manufacturers assigned serial number, not a VIN (Vehicle Identification Number), which was mandated by the U.S. government for all cars built from January 1966 on. The serial number is on a tag located on the top of the right side shock tower in the engine compartment. The serial number gives no information except year and model series. Technically, any changes can be made to the car that were available from the factory and it will be "correct". Serial numbers were assigned to the car when it was ordered from the factory. Numbers with a single letter are assigned to cars made in Kenosha, WI. If the first letter is followed by a "K" the car was built at Kenosha as a "knock-down" kit intended for final assembly in another country. These kits usually lacked tires, belts, batteries, and sometimes interior upholstery. Those items were supplied from local sources at the assembly point. If the first letter is followed by a "T" the car was built in the Brampton, Ontario, Canada plant. The first serial numbers used for that year are listed.
The Unit Body Identification Plate for a 1961-63 Rambler American can be located on the latch edge of the driver's door. It can be decoded as follows:
This is the number assigned to the body as it was being produced. It is different than the serial number. Bodies were produced in batches, so the numbers aren't consecutive to each series.
This identifies the body and trim styles. The first two digits are the year, the last two or three identify the series, body style, and trim level. Blanks indicate that the body and trim style was not available for the year in question.
| Code w/Body Style and Trim | 1961 | 1962 | 1963 |
|---|---|---|---|
| 02 = 2 door business sedan (63 220 business) | X | X | X |
| 04 = 2 door station wagon, Deluxe (63 220) | X | X | X |
| 04-1 = 2 door station wagon, Super | X | - | - |
| 04-2 = 2 door station wagon, Custom (63 330) | X | X | X |
| 05 = 4 door sedan, Deluxe | X | X | X |
| 05-1 = 4 door sedan, Super | X | - | - |
| 05-2 = 4 door sedan, Custom (63 330) | X | X | X |
| 05-5 = 4 door sedan, Custom 400 (62 400, 63 440) | X | X | X |
| 06 = 2 door sedan, Deluxe (63 220) | X | X | X |
| 06-1 = 2 door sedan, Super | X | - | - |
| 06-2 = 2 door sedan, Custom (63 330) | X | X | X |
| 06-5 = 2 door sedan, 400 (63 440) | - | X | X |
| 07-2 = 2 door convertible, Custom | X | X | - |
| 07-5 = 2 door convertible, Custom 400 (62 400, 63 440) | X | X | X |
| 08 = 4 door station wagon, Deluxe (63 220) | X | X | - |
| 08-1 = 4 door station wagon, Super | X | - | - |
| 08-2 = 4 door station wagon, Custom (63 330) | X | X | X |
| 08-5 = 4 door station wagon, 400 (63 440) | - | X | X |
| 09-5 = 2 door hardtop, 440 | - | - | X |
| 09-5 = 2 door hardtop, 440H | - | - | X |
In 1960 a four character code that may be prefixed by a "T" was adopted. The first character is the last digit of the model year. The second character represents the seat type 1960-63, the model (first digit of series) from 1964 on. The third is the upholstery and trim color, and the fourth is the upholstery material for 60-63 and seat type for 1964 on. Special order interiors were available for large orders (usually fleet vehicles) and will have a code of "00". 1961-63 seat types are as follows: *0 - Standard Bench, Deluxe, 220, and Business *1 - Standard Bench, Super, Custom, and 330 *2 - Standard Bench, 400, and 440 *3 - Reclining Bucket, Pleated Vinyl, Convertible only *4 - Reclining Bucket, Custom 400, 400, 440, 440H 1961-63 colors are as follows: *2 - Silver *3 - Blue *4 - Green (Aqua, 1963) *5 - Red *6 - Copper (1963: Ivory for 220/330, Gold for 440/440H) *7 - Maroon *8 - Aqua (61-62) *9 - Gold (61-62) 1961-63 material types are as follows: *C - cloth inserts, vinyl trim *V - all vinyl (porous vinyl, 61-62) *P - porous vinyl (1963 only)
The following colors were available in 1961-1963. The original color can be determined by looking at the Paint code on the Unit Body Identification Plate. If there are two codes separated by a dash, the first code is the primary body color and the second code is the upper body (sometimes roof) or accent color. For example, a car that was black with a white top would have a paint code of 1-72. Paint codes may also be prefixed with a P or suffixed with an A. Note that some cars were painted non-standard colors. These cars will typically have a code such as "00" or "SPEC". This was reserved for large orders in the special color, usually for fleet use.
| Paint Code | Color | Years |
|---|---|---|
| 1 | Classic Black | 1961-63 |
| 4 | Alamo Beige | 1961 |
| 8 | Chatsworth Green | 1961 |
| 15 | Aqua Mist Metallic | 1961-62 |
| 23 | Echo Green Metallic | 1961 |
| 26 | Valley Green Medium Metallic | 1961 |
| 27 | Sonata Blue | 1961-62 |
| 28 | Berkeley Blue Medium Metallic | 1961 |
| 29 | Whirlwind Tan Medium Metallic | 1961 |
| 30 | Briarcliff Red | 1961-63 |
| 31 | Inca Silver Metallic | 1961-62 |
| 32 | Waikiki Gold | 1961 |
| 33 | Jasmine Rose | 1961-62 |
| 34 | Fireglow Red Metallic | 1961 |
| 35 | Baron Blue Metallic | 1962 |
| 36 | Glen Cove Green | 1962 |
| 37 | Elmhurst Green Metallic | 1962 |
| 38 | Algiers Rose Copper Metallic | 1962 |
| 39 | Villa Red Metallic | 1962 |
| 40 | Majestic Blue Metallic | 1962-63 |
| 41 | Corsican Gold Metallic | 1962-63 |
| 42 | Sirocco Beige | 1962 |
| 43 | Sceptre Silver Metallic | 1963 |
| 44 | Bahama Blue | 1963 |
| 45 | Cape Cod Blue Metallic | 1963 |
| 46 | Palisade Green | 1963 |
| 47 | Aegean Aqua Metallic | 1963 |
| 48 | Calais Corral Metallic | 1963 |
| 49 | Valencia Ivory | 1963 |
| 50 | Concord Maroon Metallic | 1963 |
| 72 | Frost White | 1961-63 |
Instrument panels were painted body color (primary body color if two tone). Remaining interior moulding and trim was painted one of the following colors to harmonize with trim (seat) color. Interior colors were usually semi-gloss to reduce glare. *R-154 Ravine Medium Gray Metallic (1961) *R-155 Fairbanks Dark Blue Metallic (1961) *R-156 Delmar Dark Green Metallic (1961) *R-157 Whirlwind Dark Tan Metallic (1961) *R-210 Inca Silver Metallic (1962) - used with all colors except blue, green, aqua, and gold trims. *R-213 Aqua Mist Metallic (1962) - used with all aqua trims. *R-214 Corsican Gold Metallic (1962) - used with all gold trims. *R-215 Elmhurst Medium Green Metallic (1962) - used with all green trims. *R-217 Algiers Medium Rose Copper (1962) - used with copper trims. *R-260 Cape Cod Blue Metallic (1963) *R-261 Aegean Aqua Metallic (1963) *R-262 Briarcliff Red (1963) *R-263 Concord Maroon Metallic (1963) *R-278 Black (1963) *R-352 Corsican Gold Metallic (1963) Color samples can be viewed at http://autocolorlibrary.com/aclns.html
Sequential Assembly Number The unlabeled number at the bottom of the body tag is the Sequential Assembly Number. This number was assigned to the vehicle as it entered the final assembly line.Vehicles were assembled in batches as needed -- i.e., 10 Americans may be assembled then 20 Classics followed by 15 Ambassadors, etc. Minimum and maximum sizes of batches are unknown -- in some cases single cars may have gone through the lines. At this time there was only one final assembly line in Kenosha; the second line wasn't in operation until 1961. Brampton opened in 1960.
The following sources were used to verify the information contained on this page: *AMC Rambler Club 1958-1969 Production Handbook *Standard Catalog of American Motors, ISBN 0-87341-232-X, Krause Publications *American Motors, The Last Independent; Patrick Foster, ISBN 0-87341-240-0 *Encyclopedia of American Cars, 1940-1970; Richard M. Langworth, ISBN 0-517-294648 *1961-62 American Motors Technical Service Manual *The Compact Chronicles, copyright 1992, Frank Swygert *DuPont Automotive Finishes book (1959-71)*Wards automotive yearbook*Wards Canadian Automotive yearbook*Guide to Canadian car ID numbers, Bill Watson, Amos Press, 2006.
1964 - 1965 American |
![]() 1964 American Convertible |
The first generation American body (58-63) was essentially the same as the 1950-55 Nash Rambler. It had an extraordinary 11 year run due to Edmund Anderson's very creative restyling in 1961, but looked very dated by its last year. Nothing less than a totally new body was required to bring the American up to date. New bodies cost millions even in the early sixties, so the new small car was planned on a downscaled new for 63 Classic body. As many components as possible were to be shared between the big and small car. While some components are shared, it soon became apparent that the number of shared components would be limited. The suspension, or "frame" rails are shared, for instance, but the floor pan had to be narrower and shorter than the bigger Classic in order to adequately differentiate between the two. AMC ended up with a body that looked modern and up to date and put them back near the top of the compact car market in the US through the end of production in 1969. By the mid 1960s, the compact market had levelled off as intermediates and sporty cars such as the Mustang became more popular. However, there was a steady market for compacts and the American continued to maintain its production levels against the Nova, Valiant, Falcon and imported entries. The American received new base base and optional engines, including a V8, for 1966, as these were now required even in economy cars. In its last year of production, AMC dropped the "American" name - the cars were Rambler, 440 and Rogue. And they did one extraordinary thing to send off their dull economy car : they offered a 390 high performance V8 option in the Rogue hardtop. Not many were built, but they are highly collectible today, along with the 1957 Rebel. The American, and the Rambler name went into history as the cars which created the North American market for compact economy cars, with an asterisk for those two models which did not quite fit that definition.
The American was offered in five body styles. There were four trim levels offered : 220, 330, 440, and 440-H (this would become the Rogue in 1966). Body styles and trim levels can be determined from the model number on the Unit Body Identification Plate . The body styles and trim levels are:
The following engines were available:
Note that the 195.6 OHV 2 bbl engine was mandatory when air conditioning was ordered. This was necessary because of the greater length of the 199/232 engine. The engine bay of the new body just wasn't long enough to accomodate the new engine and A/C condensor. To fit the 199/232 a special short water pump (later used on 1971 and later CJ-5 Jeeps) was used and the radiator moved forward very close to the grille.
On the 196 there is a machined pad on the left (driver's) side of the engine near the front and just below the block/head division. The 199 and 232 has a machined pad on the right side of the block near where head and block come together between #2 and #3 cylinder. These pads contain the Engine Day Build Code.
The first digit indicates the calendar year the engine was built. 1963 = 5, 64 = 6, 65 = 7, etc. Numbers repeated, but no zero was used (1967 =9, 1968 =1; due to a change in the numbering system, 1980 and later uses the last digit of the year (1980 = 0, 1981=1 etc.) . The next two numbers will be the month the engine was made in. A letter code will tell engine size and compression or carburetor type. A is 195.6 L-head w/1bbl, C is 195.6 cast iron OHV w/1bbl, L is the 232 w/1bbl, J is the 199 w/1bbl. It is possible that the engine has been replaced with a newer or older engine. 195.6 cid six cylinder engines made between 1956 and 1965 are direct bolt-in swaps and are externally identical, though water pump design varies slightly on the 56-57 OHV engines. The 199 and 232 cid sixes used in 1965 can also be directly replaced with any 199, 232, or 258 cid six made between 1964 and 1971. It should be noted that 1965 232 engines used in an American have a special short water pump and that air conditioning was not offered on these cars due to space limitations. A 1971-75 Jeep CJ-5 pump is the same as the 65 short pump. The bell housing bolt pattern changed to match the larger V-8 pattern in 1972.
Note: Engine dates are calendar dates and not model year dates. Since model year production actually starts in the previous calendar year, it is possible to have, for example, an engine coded 1963 in a 1964 vehicle and be correct but an engine coded 1965 would not be correct for the same car since no 1964's were manufactured in calendar year 1965.
The following Borg Warner transmissions were used in 1964 and 1965 Rambler Americans. There is no marking anywhere on the car that will determine transmission type.?
Columns with no number indicate that the body and trim style were not offered for that year.
| Body & Trim Style | 1964 | 1965 | 1966 | 1967 | 1968 | 1969 |
|---|---|---|---|---|---|---|
| 220 2 door sedan |
32,718 |
26,409 |
||||
| 4 door sedan, 330 trim | 19,379 | 15,143 | ||||
| 4 door sedan, 440 trim | 6,590 | 5,194 | ||||
| 4 door sedan, 220 trim | 18,225 | 13,709 | ||||
| 2 door sedan, 330 trim | 15,171 | 9,065 | ||||
| 2 door convertible, 440 trim | 8,907 | 3,882 | ||||
| 4 door station wagon, 220 trim | 8,062 | 5,224 | ||||
| 4 door station wagon, 330 trim | 20,587 | 12,313 | ||||
| 2 door hardtop, 440 trim | 19,495 | 13,784 | ||||
| 2 door hardtop, 440H trim | 14,527 | 8,164 | ||||
| "Knock Down" (these are exported cars that were shipped unassembled) | 3,340 | (3,744) | ||||
| Total | 163,661 | 112.878 |
An additional 11,731 Americans were built in Canada for the 1964 model year, 9,390 for the 1965 model year. No breakouts by body style are available, but for 1964 only 220/330 models were built in Canada. The 440 hardtop and convertible were added for 1965, with an additional 20 Americans shipped from Kenosha.
1964 -
1965 -
Before January 1966, all cars had a manufacturers assigned serial number, not a VIN, which was mandated by the U.S. government for all cars built from 1966 on. The serial number is on a tag located on the top of the right side shock tower in the engine compartment on 64 and 65 models. The serial number gives no information except year and model series. Serial numbers were assigned to the car when it was ordered from the factory. Numbers with a single letter are assigned to cars made in Kenosha, WI. If the first letter is followed by a "K" the car was built at Kenosha as a "knock-down" kit intended for final assembly in another country. These kits usually lacked tires, belts, batteries, and sometimes interior upholstery. Those items were supplied from local sources at the assembly point. If the first letter is followed by a "T" the car was built in the Brampton, Ontario, Canada plant.
The Unit Body Identification Plate for a 1964-65 Rambler American can be located on the latch edge of the driver's door. It can be decoded as follows:
This is the number assigned to the body as it was being produced. It is different than the serial number. Bodies were produced in batches, so the numbers aren't consecutive to each series.?
This identifies the body and trim levels. The first two digits are the year, the third the series, fourth body style, and fifth trim level. Base trim level is often left out (only four digits). Blanks indicate that the body and trim style was not available for the year in question. Replace "xx" with last two digits of year for complete model number.
| Code w/Body Style and Trim | 1964 | 1965 |
|---|---|---|
| xx07-5 - 2 door convertible, 440 trim | X | X |
| xx08 - 4 door station wagon, 220 trim | X | X |
| xx08-2, 4 door station wagon, 330 trim | X | X |
| xx05 - 4 door sedan, 200 trim | X | X |
| xx05-2 - 4 door sedan, 330 trim | X | X |
| xx05-5 - 4 door sedan, 440 trim | X | X |
| xx06 - 2 door Club Sedan, 220 trim | X | X |
| xx06-2 - 2 door Club Sedan, 330 trim | X | X |
| xx09-5, 2 door hardtop, 440 trim | X | X |
| xx09-7, 2 door hardtop, 440H trim | X | X |
This identifies the interior trim style, color, and seat types. The trim code is a 4 character number that may be prefixed by a "T". The first character is the year, the second the trim level, third color, and the fourth is the seat type. Letters after the numeric code indicate the corresponding seat and fabric types that were available. Special order interiors were available and will have a code of "00". Codes are as follows:
| Trim Level | 1964 | 1965 |
|---|---|---|
| 220/330 | 422 - Silver/Black (220 only) 432 - Silver/Black 433 - Blue 434 - Green 435 - Red 436 - Gold 436 - Turquoise |
522 - Black/Gray 532 - Black/White 533 - Blue 534 - Green 535 - Red 539 - Taupe 537 - Aqua |
| 440/440H | 441 - Black 442 - Silver/Black 443 - Blue 444 - Green 445 - Red 446 - Gold 447 - Maroon 448 - Turquoise |
541 - Black 543 - Blue 544 - Green 545 - Red 546 - Cordovan/Taupe 547 - Aqua 548 - Black/White |
The list of seat types is as follows:
The following colors were available in 1964-1965. The original color can be determined by looking at the Paint code on the Unit Body Identification Plate. If there are two codes separated by a dash, the first code is the primary body color and the second code is the upper body (sometimes roof) or accent color. For example, a car that was black with a white top would have a paint code of 1-72. Paint codes may also be prefixed with a P or suffixed with an A (A is Acrylic Enamel paint). Note that some cars were painted non-standard colors. These cars will typically have a code such as " 00" or "SPEC". This was reserved for large orders in the special color, usually for fleet use.
| Paint Code | Color | Years |
|---|---|---|
| 1 | Black (Called Classic Black in 1965) | 1964, 1965 |
| 3 | Antigua Red | 1965 |
| 4 | Mystic Gold Metallic | 1965 |
| 5 | Legion Blue | 1965 |
| 6 | Viscount Blue Metallic | 1965 |
| 7 | Seaside Aqua | 1965 |
| 8 | Marina Aqua Metallic | 1965 |
| 9 | Atlantis Aqua Metallic | 1965 |
| 10 | Montego Rose | 1965 |
| 11 | Barcelona Taupe Metallic | 1965 |
| 12 | Corral Cordovan Metallic | 1965 |
| 13 | Solar Yellow Metallic | 1964, 1965 |
| 14 | Silver Metallic | 1965 |
| 43 | Scepter Silver Metallic | 1964 |
| 51 | Rampart Red | 1964 |
| 52 | Sentry Blue Metallic | 1964 |
| 53 | Forum Blue | 1964 |
| 54 | Woodside Green Metallic | 1964, 1965 |
| 55 | Westminster Green | 1964 |
| 56 | Aurora Turquoise | 1964 |
| 57 | Lancelot Turquoise Metallic | 1964 |
| 58 | Bengal Ivory | 1964 |
| 59 | Emperor Gold Metallic | 1964 |
| 60 | Contessa Rose Metallic | 1964 |
| 61 | Vintage Maroon Metallic | 1964 |
| 72 | Frost White | 1964, 1965 |
Color samples can be viewed at http://autocolorlibrary.com/aclns.html
The unlabeled number at the bottom of the body tag is the Sequential Assembly Number. This number was assigned to the vehicle as it entered the final assembly line.Vehicles were assembled in batches as needed -- i.e., 10 Americans may be assembled then 20 Classics followed by 15 Ambassadors, etc. Minimum and maximum sizes of batches are unknown -- in some cases single cars may have gone through the lines. There were three assembly lines in operation at this time. There was an East and West line in Kenosha (these may be prefix by an E or a W to indicate which line it was built on) and a line at the Brampton, Ontario plant.
The following sources were used to verify the information contained on this page:
1966-1968 Rambler American
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The Rambler American was restyled in 1966. The main reason for this restyling was to gain more clearance in the engine compartment so that air conditioning could be used with the new 199 and 232 in-line six cylinder engines ( 232 introduced in Classic in 1964, first available in the American in 1965, 199 replaced the 196 in 1966). 1965 Americans with A/C had to have the 196 because the 199 was longer, and there was no room for the A/C condenser with the longer engine. To solve this problem, the 66 models were made 3.8 inches longer, with three inches added to the inside of the engine compartment in front of the wheels, maintaining the same 106" wheel base. The extra length was obtained by reshaping the exterior body panels only -- the bare unit body is identical in all respects to the 64-65 unit body. This redesigned body was used through 1969 but there were several significant changes made for the 1967 model year that limits the body panels that can be shared with the later cars. This information is detailed in the 1966-1969 Series 01 Parts Swap Guide. Note that due to significant differences, 1969 SC/Ramblers are detailed separately.
AMC began phasing out the Rambler name in 1966, selling the Ambassador and Marlin as AMC models without the Rambler nameplate. The Rebel was also sold as an AMC beginning in 1968, leaving just the Rambler American and Rambler Rogue. For 1969 "Rambler" was dropped from the Rogue name, making it an AMC model, and the American was simply called the Rambler.
There were three trim levels and five body styles available. The body styles and trim levels can be determined from either the model number on the door tag or the 4th, 5th, and 6th numbers of the VIN (see VIN Decoder and Unit Body Identification Plate for additional information on decoding the VIN and door tags). The body styles and trim levels are:
* 220 designation not used for 68 & 69 base models.
The available engines are as follows. The 7th character of the VIN is the Engine Code and indicates original engine size:
If you are unsure of the size of the engine currently installed, you can check it's size by the following methods:
Note: Engine dates are calendar dates and not model year dates. Since model year production actual starts in the previous calendar year, it is possible to have, for example, an engine coded 1966 in a 1967 vehicle and be correct but an engine coded 1968 would not be correct for the same car since no 1967 models were manufactured in calendar year 1968.
The following Borg Warner transmissions were used in 1968 Rambler Americans. The general transmission type can be determined by the third digit of the VIN.
Note 1: All three speed manual transmissions were available with an optional overdrive unit.
Note 2: All 1967 Americans with a 343 used T-10 four speed transmissions.
Columns with a '-' in them indicate that the body and trim style were not offered for that year.
| Body & Trim Style | 1966 | 1967 | 1968 | 1969 |
|---|---|---|---|---|
| 4 door sedan, 220/base | 15,940 | 12,078 | 15.144 | 16,234 |
| 4 door sedan, 440 | 14,543 | 10,083 | 11,179 | 11,957 |
| 2 door sedan, 220/base | 24,440 | 26,196 | 39,480 | 51,062 |
| 2 door sedan, 440 | 5,252 | 3,317 | - | - |
| 2 door convertible | 2,092 | 921 | - | - |
| 4 door station wagon, 220 | 5,809 | 3,667 | - | - |
| 4 door station wagon, 440 | 6,603 | 4,407 | 10,414 | 13,233 |
| 2 door hardtop, 440 | 10,255 | 4,994 | - | - |
| 2 door hardtop, Rogue | 8,718 | 4,249 | 4,765 | 3,543 |
| Total | 93,652 | 69,912 | 80,981 | 96,029 |
An additional 9,314 Americans were built in Canada for the 1966 model year, 6,832 for 1967, 25.289 for 1968 and 24.178 for 1969. No breakouts by body style are available, but all body styles were built in Canada except for the 1966 440 2 door sedan and the 1969 SC/Rambler - Hurst. The surge in production for 1968 - 1969 represents units built in Canada for the U.S. market.
1966 - Oct 7, 1965
1967 - Oct 6, 1966
1968 - Sept 26, 1967
1969 - Oct 1, 1968
1966 - 1969 MSRP & Option Listing
1967 American & Rogue Detailed Options Listing
1968 American & Rogue Detailed Options Listing
| 1966 | 500 Rogues with the 290 engine. 2 tone yellow/black paint |
| 28 440 converts with the 290 engine - 25 w/auto, 3 w/4 speed | |
| 1967 | 921 Rogue convertibles |
| 58 cars had the 343. 3347 had the 290 | |
| 986 Americans had the 4 speed | |
| 217 Americans had disc brakes | |
| 1968 | 116 4 door sedans with the 290 engine |
| 2604 cars with the 290 engine | |
| 1969 | 33 4 door sedans with the 290 engine |
| 14 2 door sedans with the 290 engine | |
| 1608 Americans had a 4 speed (and 1512 were SC/Ramblers) |
Model years 1966, 1967, and 1968 will have a VIN (Vehicle Identification Number) tag located on the top of the right side shock tower in the engine compartment. Very early 1966 cars will have a serial number instead of a VIN. Model year 1968 cars manufactured after January 1st, 1968 will have a VIN tag in this location as well as on the left side of the dash board. This was due to a new federal law that standardized VIN locations for all manufacturers. This second location is visible through the windshield. Model year 1969 cars will have a VIN tag on the dash board only. The VIN is also stamped into the left frame sill behind the steering gear box. It is necessary to remove the steering gear box to view the VIN in this location.
It is unknown how many early 1966 vehicles used serial numbers instead of VIN's. It is quite possible that only a few very early production vehicles used them, and they could have had the serial numbers replaced with a VIN before being sold. If you have a 1966 model with a serial number instead of a VIN, please e-mail farna@att.net.
| Engine Size |
Beginning Serial Number |
Beginning Export Number* |
| 199 cid, 1 bbl |
A100001 |
AK100001 |
| 232 cid, 2 bbl |
B100001 |
BK100001 |
| 290 cid, 2bbl |
C100001 |
CK100001 |
| 290 cid, 4 bbl |
D100001 |
* The "K" indicates vehicle was a "knock-down" kit to be exported and assembled at destination. No 4 bbl 290 V-8 cars were exported.
The VIN can be decoded as follows (sample VIN is a Kenosha built 1966 American convertible with column shifted 3 speed and 232 cid 6):
| Company | Year | Assembly Plant | Transmission | Body Type | Trim Level | Engine | Sequential Serial Number* |
|---|---|---|---|---|---|---|---|
| A | 6 | K | S | 7 | 5 | B | 100001 |
Note: Digit 1 is always an A (American Motors).
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*The last six digits are the numbers assigned to the car when it was ordered from the factory. Numbers starting at 100001 are assigned to cars made in Kenosha, WI. Numbers starting at 700001 are assigned to cars made in the Brampton plant in Ontario, Canada.
Note: All 1967's with a 343 were only available with a four speed manual transmission.
The VIN can be decoded as follows (sample VIN is a 1968 Rogue with a 4 speed w/console and 232 cid 6):
| Company | Year | Transmission Type | Series | Body Type | Trim Level | Engine | Sequential Serial Number* |
|---|---|---|---|---|---|---|---|
| A | 8 | F | 0 | 9 | 7 | B | 100001 |
Note: Character one is always an A (American Motors) and character four is always a zero (American/Rogue/Rambler).
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*The last six characters are the numbers assigned to the car when it was ordered from the factory. Numbers starting at 100001 are assigned to cars made in Kenosha, WI. Numbers starting at 700001 are assigned to cars made in the Brampton plant in Ontario, Canada.
The Unit Body Identification Plate for a 1966-69 Series 01 can be found on the latch edge of the driver's door. Cars built in Canada usually have a "1" in front of the standard numbers listed below. The tag can be decoded as follows:
This is the number assigned to the body as it was being produced. This number is different than the last six digits of the VIN.
This identifies the body and trim styles.?The first two digits are the year, the third the series, fourth body style, and fifth trim level. Base trim level is often left out (only four digits). Blanks indicate that the body and trim style was not available for the year in question. Replace "xx" with last two digits of year for complete model number.
| Code w/Body Style and Trim | 1966 | 1967 | 1968 | 1969 |
|---|---|---|---|---|
| xx05-0 = 4 door sedan, 220/base trim | X | X | X | X |
| xx05-5 = 4 door sedan, 440 trim | X | X | X | X |
| xx06-0 = 2 door sedan, 220/base trim | X | X | ||
| xx06-5 = 2 door sedan, 440 trim | X | X | X | X |
| xx07-5 = convertible, 440 trim | X | X | ||
| xx08-0 = 4 door station wagon, 220 trim | X | X | ||
| xx08-5 = 4 door station wagon, 440 trim | X | X | X | X |
| xx09-5 = 2 door hardtop, 440 trim | X | X | ||
| xx09-7 = 2 door hardtop, Rogue trim | X | X | X | X |
This identifies the interior trim style, color, and seat types. The trim code is a four character number that may be prefixed by a "T". The first character is the year, the second the trim level, third color, and the fourth is the seat type. A blank indicates that the body style was not available for the year in question. Letters after the numeric code indicate the corresponding seat and fabric types that were available. Special order interiors were available and will have a code of "00". Codes are as follows:
| Trim Level | 1966 | 1967 | 1968 | 1969 |
|---|---|---|---|---|
| 220/base | 623 C/P - Blue 628 C/P - Black and White 629 C/P - Tan |
723 C/B - Blue 728 C/B - Black and White 729 C/B - Tan |
828 C - Gray and White 828 B/M/N - Black and White |
923 A/B/C/D - Blue 928 A/B/C/D - Parchment |
| 440/Rogue | 641 C/D/E/P - Black 643 C/D/E/P - Blue 644 C/D/E/P - Green 645 C/D/E/P - Red 647 C/D/E/P - Aqua 648 C/D/E/P - White 649 C/D/E/P - Saddle |
7414,5 B/C/D/E - Black 7435 B/C/D/E - Blue 7443,5 B/C/D/E - Green 7455 B/C/D/E - Red 7471,3,5 B/C/D/E - Aqua 7482,5 B/C/D/E - White 7495 B/C/D/E - Tan |
843 C/B - Blue 844 C/B - Green 845 C/B - Red 848 C/B - Black and White |
941 A/B/C/D - Charcoal 943 A/B/C/D - Blue 9446 A/B/C/D - Green 9457 A/B/C/D - Red |
| Convertible | 641 C/D/E/V - Black 643 C/D/E/V - Blue 644 C/D/E/V - Green 645 C/D/E/V - Red 647 C/D/E/V - Aqua 648 C/D/E/V - White 649 C/D/E/V - Saddle |
741 B/E - Black 743 B/E - Blue 744 B/E - Green 745 B/E - Red 747 B/E - Aqua 748 B/E - White 749 B/E - Tan |
The list of seat types is as follows:
Notes
1 - Fabric only
2 - Vinyl only
3 - 440 only
4 - Rogue only
5 - 440 uses B and C seats, Rogue uses B (convertible only), D (hardtop only), and E seats.
6 - Vinyl for station wagons, all others are fabric
7 - Sedan only
The following colors were available in 1966-1969. The original color can be determined by looking at the Paint code on the body tag. If there are two codes separated by a dash, the first code is the primary body color and the second code is the upper body (sometimes roof) or accent color. For example, a car that was black with a white top would have a paint code of 1-72. Paint codes may also be prefixed with a P or suffixed with an A. Note that some cars were painted non-standard colors. These cars will typically have a code such as " 00" or "SPEC". This was reserved for large orders in the special color, usually for fleet use.
| Paint Code | Color | Years |
|---|---|---|
| 1 | Classic Black | 1966-68 |
| 3 | Antigua Red | 1966 |
| 8 | Mariana Aqua Metallic | 1967 |
| 9 | Bright Red | 1969 |
| 10 | Bright Blue | 1969 |
| 15 | Brisbane Blue Metallic | 1966 |
| 16 | Britannia Blue Metallic | 1966 |
| 17 | Crescent Green | 1966 |
| 18 | Grenada Green Metallic | 1966-67 |
| 19 | Balboa Aqua | 1966 |
| 20 | Cortez Aqua Metallic | 1966 |
| 21 | Marquessa Mauve Metallic | 1966 |
| 23 | Samoa Gold Metallic | 1966 |
| 24 | Caballero Tan Metallic | 1966 |
| 25 | Apollo Yellow | 1966-67 |
| 31 | Strato Blue Metallic | 1967 |
| 32 | Barbados Blue Metallic | 1967 |
| 33 | Royale Blue Metallic | 1967 |
| 34 | Alameda Aqua | 1967 |
| 36 | Yuma Tan Metallic | 1967 |
| 37 | Sungold Metallic | 1966-67 |
| 38 | Stallion Brown Metallic | 1967 |
| 39 | Matador Red | 1968-69 |
| 40 | Flamingo Burgundy Metallic | 1967 |
| 41 | Rajah Burgundy Metallic | 1967 |
| 42 | Satin Chrome | 1967 |
| 43 | Saturn Blue Metallic | 1968 |
| 44 | Caravelle Blue Metallic | 1968 |
| 45 | Blazer Blue Metallic | 1968 |
| 46 | Laurel Green Metallic | 1968 |
| 47 | Rally Green Metallic | 1968 |
| 48 | Tahiti Turquoise Metallic | 1968 |
| 49 | Laredo Tan Metallic | 1968 |
| 50 | Calcutta Russet Metallic | 1968 |
| 52 | Scarab Gold Metallic | 1968 |
| 54 | Turbo Silver Metallic | 1968 |
| 58 | Hialeah Yellow | 1967-68 |
| 59 | Pale Green Metallic | 1967 |
| 62 | Ascot Gray | 1969 |
| 63 | Castillian Gray Metallic | 1969 |
| 64 | Beale St. Blue Metallic | 1969 |
| 65 | Regatta Blue Metallic | 1969 |
| 68 | Alamosa Aqua Metallic | 1969 |
| 70 | Surf Green Metallic | 1969 |
| 71 | Hunter Green Metallic | 1969 |
| 72 | Frost White | 1966-69 |
| 75 | Willow Green Metallic | 1969 |
| 76 | Pompeii Yellow | 1969 |
| 77 | Butternut Beige Metallic | 1969 |
| 78 | Cordoba Brown Metallic | 1969 |
| 79 | Bittersweet Orange Metallic | 1969 |
| 80 | Black Mink Metallic | 1969 |
| 88 | Bright White | 1969 |
Color samples can be viewed at http://autocolorlibrary.com/aclns.html
Sequential Assembly Number
The unlabeled number at the bottom of the body tag is the Sequential Assembly Number. This number was assigned to the vehicle as it entered the final assembly line. Cars assembled in Kenosha will have an "E" or "W" preceding the number. This designated the East or West assembly line. Cars assembled in Brampton will have a "B" preceding the number. Vehicles were assembled in batches as needed -- i.e., 10 Americans may be assembled then 20 Classics followed by 15 Ambassadors, etc. Minimum and maximum sizes of batches are unknown -- in some cases single cars may have gone through the lines. The first number used each year was 000001. Earlier years used a different numbering system.
The following sources were used to verify the information contained on this page:
Retail delivered price in US dollars. Prices reflect a base model, no option car. A '-' indicates that the model in question was not available. Dealers could also add freight to the price of the cars. The price guide from the Boston zone shows the freight charge added to the cars was $64.50 for Sedan and Hardtop, $71.00 for Station Wagon and Convertible.
Note 1: Power Brake totals are for drum brakes, disc brakes are noted
separately.
Note 2: Options on this page are the major options for each year. If a
detailed listing is available for a particular year, it will be noted.
| 1966 | 220 | 440 | Rogue |
|---|---|---|---|
| 4 door sedan | $2086 | $2203 | - |
| 2 door sedan | $2017 | $2134 | - |
| 2 door hardtop | - | N/A | $2370 |
| Convertible | - | $2486 | - |
| Station wagon | $2369 | $2477 | - |
1966 Option Prices:
| Option | Price |
|---|---|
| V8 | $298 (includes 4 speed or auto transmission) |
| Automatic transmission | $168 |
| Power steering | $84 |
| Power brakes | $42 |
| Radio | $57 |
| Air conditioning | $303 (5439 total cars with A/C) |
| 1967 | 220 | 440 | Rogue |
|---|---|---|---|
| 4 door sedan | $1945 | $2083 | - |
| 2 door sedan | $1839 | $1997 | - |
| 2 door hardtop | - | $2319 | $2266 |
| Convertible | - | - | $2442 |
| Station wagon | $2231 | $2368 | - |
1967 Option Prices:
| Option | Price | Cars Made With This Option |
|---|---|---|
| V8* | $113 | 3405 |
| Automatic Transmission | $174 | 38086 |
| Power Steering | $84 | 8320 |
| Power Brakes | $42 | 1171 |
| Radio | $57 | 23302 |
| Air Conditioning | $311 | 3259 |
| Twin Grip rear differential | $37 | 2903 |
| Disc Brakes | $91 | 217 |
| Power Tailgate Window | $32 | 477 |
| Bucket Seats | See detailed options page |
4276 |
| Vinyl Top | $75 | 1770 |
*Price is for 290 V8. Exact 343 V8 price is not currently available but is estimated to
be $204.
We also have a complete factory options listing
for this year.
| 1968 | Base | 440 | Rogue |
|---|---|---|---|
| 4 door sedan | $2024 | $2166 | - |
| 2 door sedan | $1946 | - | - |
| 2 door hardtop | - | - | $2244 |
| Station Wagon | - | $2426 | - |
1968 Option Prices:
| Option | Price | Cars Made With This Option |
|---|---|---|
| V8 | $106 | 2604 |
| Automatic Transmission - 6 cylinder | $171 | 44399 Combined |
| Automatic Transmission - 8 cylinder | $190 | |
| Power Steering | $84 | 7980 |
| Power Brakes | $42 | 1182 |
| Radio | $61 | 22026 |
| Air Conditioning | $311 | 4703 |
| 4 speed manual transmission | N/A | 312 |
| Disc Brakes | N/A | 136 |
| Vinyl Top | N/A | 969 |
| Twin Grip rear differential | N/A | 2216 |
| 1969 | Base | 440 | Rogue |
|---|---|---|---|
| 4 door sedan | $2076 | $2218 | - |
| 2 door sedan | $1998 | - | - |
| 2 door hardtop | - | - | $2296 |
| Station wagon | - | $2478 | - |
1969 Option Prices:
| Option | Price | Cars Made With This Option |
|---|---|---|
| V8 | $116 | 3530 |
| Automatic transmission - 6 cylinder | $171 | 48583 combined |
| Automatic transmission - 8 cylinder | $190 | |
| Power steering | $90 | 12524 |
| Power brakes | $42 | 932 |
| Radio | $61 | 25094 |
| Air Conditioning | $324 | 6967 |
| 4 speed manual transmission | N/A | 1608 |
| Disc brakes | N/A | 1529 |
| Vinyl Top | N/A | 782 |
| Twin Grip rear differential | N/A | 3569 |
The following sources were used to verify the information contained on this page:
Prices shown are in US dollars as of October 24, 1966. This page lists only factory installed options. There were also dealer installed such as the tissue dispenser, compass, vent shades, etc. Those items are not listed on this page.
| Option or Group | Contains | Price |
|---|---|---|
| Sports Steering Wheel | $23.15 for the 220 $15.55 for 440 and Rogue |
|
| Custom Steering Wheel | $7.60 for 220 Standard on 440 and Rogue |
|
| Appearance Group A | rocker moldings, Turbo Cast wheel covers | $76.55 for 220 and 440 $55.40 for Rogue |
| Appearance Group B | rocker moldings, wire wheel covers with spinners | $81.40 for 220 and 440 $60.25 for Rogue |
| Appearance Group C | rocker moldings, wheel discs | $36.90 for 220 and 440 $15.75 for Rogue |
| Turbo Cast wheel covers | -220 and 440-$60.80 Rogue-$39.65 | |
| Wire wheel with spinners | 220 and 440-$65.65 Rogue-$44.50 | |
| Wheel Discs | 220 and 440-$21.50 Rogue-standard | |
| Hub Caps | 220 and 440-standard. Rogue-NA | |
| Bumper Guards- front and rear (except wagon) | $22.70 | |
| Bumper Guards- front only (wagon) | $11.35 | |
| Visibility Group | Remote left mirror, visor mirror, electric wipers and washers | $26.80 |
| Remote left mirror | $9.10 | |
| Light Group | trunk or cargo light, two courtesy lights, glove box, park brake warning, front door switches for the 220 | $15.15 |
| Electric wipers and washers | $17.85 | |
| Electric wipers only- | $12.30 | |
| All Season Air Conditioning | Heavy Duty cooling, 60 amp battery (standard on 343), 40 amp alternator | $310.80 |
| Auto transmission cooler (standard V8) | $15.25 | |
| Tachometer | $48.05 | |
| Twin Grip rear differential | $36.85 | |
| HD cooling | Heavy duty radiator, flex fan and shroud. Standard with All Season Air Conditioning | $16.05 |
| HD Radiator | $8.05 | |
| Engine Block Heater | $7.60 | |
| Exhaust Emissions Systems | Air Guard V8 - $50.05 Air Guard 6cyl - $45.10 Engine Mod - $11.00 |
|
| Heavy Duty Battery - 70 amp | $7.40 | |
| Battery - 50 amp | standard | |
| 40 amp alternator | $10.10 | |
| Two tone colors 220 and 440 (roof only) | $18.90 | |
| Two tone colors Rogue hardtop (hood, roof, and deck lid) | $51.70 | |
| Convert with black, white, or tan top only | $39.40 | |
| All Vinyl seat material (standard on convert and bucket seats) | $24.45 | |
| Power steering | $84.40 | |
| Power disc brakes (V8 only) | $90.60 | |
| Power drum brakes | $42.15 | |
| Power tailgate window | $31.40 | |
| AM Manual Radio | $49.25 | |
| AM Push Button | $57.40 | |
| Third Seat belt-front or rear | $9.45 | |
| Individual reclining seats | Standard on Rogue N/A for 220 $44.65 for 440 |
|
| Reclining buckets with center armrest (Rogue only) | $78.05 | |
| Reclining buckets - With armrest and console (floor shift transmission Rogue only) | hardtop-$19.65. Convert-$97.65 |
|
| Headrests (bench seats only) | Right only - $14.60 Left only - $14.60 Both - $29.15 |
|
| Headrests-buckets-(Rogue only) | Right only - $22.70 Left - $22.70 Both - $45.30 |
|
| Solex Glass (excludes rear window on convertible) | 28.70 | |
| Solex Glass - Windshield only | $14.05 | |
| Heavy Duty shocks-V8 only | $3.60 | |
| Heavy Duty springs and shocks-6cyl only | $6.50 | |
| Handling Package (six cylinder) | Front sway bar and HD shocks | $11.35 |
| Handling Package (V8) | HD spring and shock plus 5 1/2" rim | $11.35 |
| Front sway bar (V8 only) | standard | |
| HD Clutch-290 3 speed only | $5.20 | |
| Black or White vinyl top-440 and Rogue only | $74.75 | |
| Console shift auto-Rogue only | $192.35 | |
| Auto column shift-(NA with 343) | $173.85 | |
| 4 speed (console NA) | $184.25 | |
| Column shift Overdrive (NA with 290 and 343) | $109.45 | |
| Undercoating | $16.95 | |
| 290 4 bbl | $150.45 | |
| 290 2 bbl | $118 | |
| 343 4 bbl (not available until after Jan 1, 1967) | Estimated $204 |
The following sources were used to verify the information contained on this page:
Prices shown are in US dollars as of ????. This page lists only factory installed options. There were also dealer installed such as the tissue dispenser, compass, vent shades, etc. Those items are not listed on this page.
| Option or Group | Contains | Price |
|---|---|---|
| Two-tone paint | ||
| Black or off-white vinyl roof (Rogue only) | ||
| Vinyl upholstery (standard on wagons) | ||
| Individually adjustable reclining seats | ||
| Headrests | ||
| Shoulder belts (standard after Jan 1, 1968) and mid-passenger seat belts | ||
| All-Season air-conditioning | 60 amp battery, 40 amp alternator, heavy duty cooling |
|
| Power steering | ||
| Power brakes | ||
| Power disc brakes (V8 only) | ||
| Automatic transmission cooler (standard on V8 models) | ||
| Twin-Grip rear differential | ||
| Sports wood-grain-look steering wheel (440 and Rogue only) | ||
| Custom steering wheel (base model only, standard on Rouge and 440) | ||
| Solex (tined) glass, windshield only | ||
| Solex (tined) glass, all glass | ||
| Wheel discs | ||
| Turbo-Cast wheel covers | ||
| Wire-wheel covers | ||
| Appearance Group | rocker-panel moldings, wheel discs |
|
| Electric wipers | ||
| Visibility Group | remote-control left-side mirror, visor vanity mirror, electric windshield washers, electric windshield wipers |
|
| Light Group | trunk or cargo light, two courtesy lights, glove-box light, parking brake warning light, headlights-on warning buzzer, front door switches for base models |
|
| AM push-button radio | ||
| Roof-top travel rack (wagon only) | ||
| Bumper guards, front and rear (wagon, front only) | ||
| Insulation Group | undercoating, hood insulation |
|
| Heavy-Duty engine cooling (standard with air-conditioning) | radiator, power-flex fan and shroud, 70 amp battery (40 amp alternator standard with air-conditioning) |
|
| 70 amp battery and 40 amp alternator (cars less air-conditioning) | ||
| Engine block heater | ||
| 6 Cylinder Handling Package | front sway-bar, heavy duty springs and shocks absorbers |
|
| V8 Handling Package | larger sway bar, heavy duty springs and shocks absorbers, 5 1/2" rim wheels |
|
| Heavy-Duty clutch for 3-speed transmissions (128 HP six and 200 HP V8 only) | ||
| Tachometer (V8 only) | ||
| 199 Six 128 HP (standard except Rogue) | ||
| 232 Six, 1V 145 HP (standard on Rogue) | ||
| 290 V8, 2V 200 HP | ||
| 290 V8, 4V 225 HP |
1969 American Motors/Hurst SC/Rambler
General InformationIn a bid to generate buyer traffic and excitement beyond the Javelin and AMX models and to capitalize on the rapidly expanding small car muscle market, AMC launched Hurst modified SC/Rambler in 1969. This was a corporate watershed year in which AMC sought to bow out was the "old Rambler guard" and usher in a new era of AMC only lableled models. The successful Hornet series would replace the American in the next model year and with the rebirth of a famous model name from the Hudson days or yore would come the end of the line for the venerable American series. What better way to retire the old player than going out with a last hurrah as the rough and tumble Captain of the team? The "new" and radically different Hurst SC/Rambler was notabe for its performance 'extras', the likes of which had never been seen on an American series car before, that differentiated it from the rest of the American line. While the major body and interior was the same as other '69 Rambler two door hardtops the very notable modifications listed made this car radically different than all other model in the series:
While a few of these items came from the factory, all body modifications and special components were added and procured by the Hurst Corporation. Major mechanical and body components were upgraded or different than other Ramblers including the Rogues from which the SC was derived. Although some maintain that the SC floor pan chassis is different from other '69 Americans it is widely accepted that there were no substantial differences beyond the additional frame mounts necessary to connect the AMC torque links from the AMX and performance equipped Javelins to the Rogue based frame. Luckily, ALL Americans from '68 on had an added layer of skin to the inside of the rocker panels to stiffen them up, just in time to acccomodate the dramatic increase in torque from the AMC 390 that became the primary driver behind creating the legendary SC/Rambler performance capabilities! There is no documented evidence that an SC chassis is stiffer in any way other than the mount plates for the torque links and the staggered shock access plate on the left hand side of the trunk although some sources contend that the SC used additional bracing that was used for convertible models to increase structural stiffness. One option distinction was notable - there was only a single factory option avaialbe, an AM radio! That was it - there were no other factory order options. All other options had to be ordered as dealer options and were limited primarily to the Group 19 Option list with items such as a 290 Hydraulic camshaft, heavy duty lifter and double valve springs, Mallory dual point rev pole distributor, AMC logo'd Edlebrock R4B intake manifold and a Holley 930 CFM three barell carburetor with an enormous vacuum controlled secondary that required the notch-out seen today in the rear of the carburetor opening in vintage AMC R4B manifolds. Company memos support the statement that there were no options available other than the AM radio and that all performance enhancements had to be ordered through the dealer. And ordered they were, with most SC/Ramblers upgraded to race and terrorize the F Class at local dragstrips around the country. Nearly all body parts are shared with the 1967-69 American body. There are some differences that limits the body panels that can be shared with the earlier cars. This information is detailed in the 1966-1969 Series 01 Parts Swap Guide. Body Styles and Trim LevelsThe only body style available was the two door hardtop in Rogue trim. (see VIN Decoder and Unit Body Identification Plate for additional information on decoding the VIN and door tags). EnginesThe only available engine was the 390 cid V-8. The 7th character of the VIN is the Engine Code and indicates original engine size and is always an "X" for a true SC/Rambler. There are many faked SC/Ramblers in the world today. What better way to fetch a premium price for an otherwise lower valued Rogue hardtop than to pass it off as a genuine SC/Rambler? One issue is that many cars had the original engine replaced due to the extreme conditions experience as the race track or even from street racing. A Group 19 equipped SC/Rambler could easily run the quarter mile in the 12 second range which is far quicker than its advertised 14.3 second from the factory capabilties. Despite all of the many race proven designs in a Group 19 equipped car, the one weak spot in the AMC 390 was the cast pistons which, after a couple of seasons of hard racing, had a tendency to develop fissures and cracks in the piston's wrist pin area which could ultimately result in a "blown" (blown up) engine. For those who were savy in the art of drag racing, the stock AMC cast piston were replaced with after market forged pistons long before there was a problem. Unfortunately most SC/Rambler owners had little prior experience with drag racing and only learned of the limitations of AMC's cast piston design after it was to late to prevent a catastrophic engine failure, hence the high number of replaced engines in SC/Ramblers. Although engine replacements in AMC were fairly routine and relatively easy to do, not having the original (or at least a 1969 390) does lower the car's collectable value in today's collector car market. For AMC V-8 engines, the best way to tell cubic inch displacement is to look at the nubmers cast into the side of the engine block near the first and second core (freeze) plugs on either side of the engine. Note that service replacement blocks do not have the displacement cast into them and their displacement can only be deterimied in a tear-down to measure bore and stroke, the denominators in the formula for cubic inch designation. Cars that are considered to have a higher probability of being original will at least have the original valve covers and date code tags on the engine. This tag is located at the front of the right valve cover but you may need to check the rear of the left cover due to AMC valve covers being interchangeable from side to side resulting in the ends somtimes being reversed. Note: Engine dates are calendar dates and not model year dates. Since model year production actual starts in the previous calendar year, it is possible to have, for example, an engine coded 1966 in a 1967 vehicle and be correct but an engine coded 1968 would not be correct for the same car since no 1967 models were manufactured in calendar year 1968. TransmissionsThe Borg Warner close ration T-10 four speed transmission with the Hurst competition floor shift was the only transmission available. The transmission type can be determined by the third digit of the VIN, which would be "M" (4 speed floor shift, floor mounted) for the SC/Rambler. Production NumbersThe generally accepted production number for the SC/Rambler is a total of 1512. Although the exact makeup is unknown (AMC record keeping on this subject was always a little sketchy on the SC/Rambler), AMC collectors universally acknowledge that the first batch of 500 were painted in the "A" paint scheme which include a base white painted car with red sides, blue stripes down the center of the roof and trunk and large decals on the hood with a large blue decal of an arrow pointing at the hood scoop with accompanying large red letters boldly proclaiming "RAM AIR" between the arrow and the scoop plus matching size large red numbers and letters of "390 CI" on the top of the scoop. Although the "A" scheme design was a major attention getter at the race track, it was often considered over the top by most street car owners and sure bet to gain the attention of local police patrols around the country. The second batch of 500 SC/Ramblers were done in the more subdued "B" paint scheme which included a base white colored cars with a narrrow red decal stipe over a wider blue stripe on and just above the rocker panels. Although the "B" schemes cars also had the fabled Ram Air hood scoop with funtional cold air inlet, the decals on the hood, roof and trunk were not included in the "B" scheme graphics package. The last batch of 512 SC/Ramblers' paint scheme is a somewhat controversial subject, but many agree that they were most likely painted in the "B" scheme due to the cost and complexity of the "A" scheme although there are clearly far more "A" scheme cars out there today than "B" scheme cars. Most believe that the vast majority of the "A" scheme cars were used primarily as factory developed race cars while many of the "B" scheme cars were used as personal transportation for their owners. Regardelss, the paint code listed on the SC/Rambler's door tag gives no indication of which paint scheme was originally used so it is likely that over the years many owners simply painted their cars in the flashier and more recognizable "A" scheme. An interesting aside is that in 1969, the "A" scheme cars languished on the dealers lots due to the outlandish and previously unheard of factory paint job on the SC/Rambler and a fair number of both scheme SC/Ramblers were sold as leftovers in 1970 or even 1971 for far less than their 2995 window sticker price. Additionally, some dealers even went as far as to change "A" scheme cars to the more moderate "B" scheme or even a single color other than white to move the cars off their lots. It should be noted that there were also a least 6 and possibly a few more Baha SC/Ramblers which were special versions of the SC/Rambler with chasis lifts and special drivetrains specfically designed to be raced at the Baha Pennisula. James Garner was documented to be one of the drivers. It is unknown if the Baha SC/Ramblers were included in the 1512 tally of SC/Ramblers or not and it is unknown to this writer whether any of them remain in existence today. The SC/Rambler was officially introduced March 8th, 1969 at the 61st Chicago Auto Show. VIN DecoderModel year 1969 cars will have a VIN tag on the dash board only. The VIN is also stamped into the left frame sill behind the steering gear box where it is often necessary to remove the steering gear box to view the VIN in this location. Some SC/Ramblers may have and incorrect dashboard VIN code due to the tendency of the SC/Rambler dash pads to crack when exposed for prolonged periods to the sun resulting in someone replacing the dash with one from an American or Rogue. The sure fire test of whether or not a given car is a true SC/Rambler is to look at the VIN that is also behind the steering box on the driver's side lower frame behind the steering box.
Note: Character one is always an A (American Motors) and character four is always a zero (American/Rogue/Rambler). *The last six characters are the numbers assigned to the car when it was ordered from the factory. Numbers starting at 100001 are assigned to cars made in Kenosha, WI. Numbers starting at 700001 are assigned to cars made in the Brampton plant in Ontario, Canada. All SC/Ramblers were built in Kenosha. All SC/Ramblers had the engine code of X in the seventh digit of the serial number and the letter M in the third digit. If either of those digits are wrong, the car is not a true SC/Rambler
Unit Body Identification Plate
The Unit Body Identification Plate for a 1969 Series 01 can be found on the latch edge of the driver's door. Cars built in Canada usually have a "1" in front of the standard numbers listed below (All SC/Ramblers were built in Kenosha). The tag can be decoded as follows: Body
This is the number assigned to the body as it was being produced. This number is different than the last six digits of the VIN. |
car pictures go here |
The following colors were available in ????-????. The original color can be determined by looking at the Paint code on the body tag. If there are two codes separated by a dash, the first code is the primary body color and the second code is the upper body (sometimes roof) or accent color. For example, a car that was black with a white top would have a paint code of 1-72. Paint codes may also be prefixed with a P or suffixed with an A. Note that some cars were painted non-standard colors. These cars will typically have a code such as " 00" or "SPEC". This was reserved for large orders in the special color, usually for fleet use.
| Paint Code | Color | Years |
|---|---|---|
| 1 | Classic Black | ??? |
Color samples can be viewed at http://autocolorlibrary.com/aclns.html
The following sources were used to verify the information contained on this page:
car pictures go here |
The following colors were available in ????-????. The original color can be determined by looking at the Paint code on the body tag. If there are two codes separated by a dash, the first code is the primary body color and the second code is the upper body (sometimes roof) or accent color. For example, a car that was black with a white top would have a paint code of 1-72. Paint codes may also be prefixed with a P or suffixed with an A. Note that some cars were painted non-standard colors. These cars will typically have a code such as " 00" or "SPEC". This was reserved for large orders in the special color, usually for fleet use.
| Paint Code | Color | Years |
|---|---|---|
| 1 | Classic Black | ??? |
Color samples can be viewed at http://autocolorlibrary.com/aclns.html
The following sources were used to verify the information contained on this page: